Privacy policy
Last updated: September 18, 2026
Girl Dad Outfitters operates this store and website, including all related information, content, features, tools, products, and services, in order to provide you, the customer, with a curated shopping experience. Girl Dad Outfitters is powered by Shopify, which enables us to provide these services to you.
This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, make a purchase, or otherwise communicate with us through our website and services. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.
Please read this Privacy Policy carefully. By using or accessing our website or services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described below.
Personal Information We Collect or Process
When we use the term “personal information,” we mean information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified so that it cannot reasonably identify or be linked to you.
Depending on how you interact with our website, where you live, and as permitted or required by applicable law, we may collect or process the following categories of personal information:
- Contact details, including your name, billing address, shipping address, and email address.
- Payment and transaction information, including payment details, order details, purchase history, returns, exchanges, cancellations, and related transaction records.
- Account information, including your username, password, preferences, and account settings, if you create an account.
- Shopping activity, including products you view, add to your cart, add to a wishlist, purchase, return, exchange, or cancel.
- Communications with us, including information you provide when contacting customer support or sending us an inquiry.
- Device information, including information about your device, browser, network connection, IP address, and other unique identifiers.
- Usage information, including information about how and when you interact with or navigate our website and services.
Personal Information Sources
We may collect personal information from the following sources:
- Directly from you, including when you create an account, place an order, use our website, contact us, or otherwise provide your information.
- Automatically through our website, including through cookies and similar technologies.
- From service providers, including companies that help us operate our store, process payments, fulfill orders, provide customer support, and improve our website.
- From partners or other third parties, where permitted by applicable law.
How We Use Your Personal Information
Depending on how you interact with Girl Dad Outfitters, we may use your personal information for the following purposes:
- To provide, tailor, and improve our services. We use your personal information to operate our store, process payments, fulfill orders, arrange shipping, manage returns and exchanges, maintain your account, remember your preferences, and provide a customized shopping experience.
- Marketing and advertising. We may use your personal information to send marketing or promotional communications, show advertisements, and recommend products that may interest you based on your activity with our store.
- Security and fraud prevention. We use personal information to help provide a secure shopping experience, authenticate accounts, detect and prevent fraud, investigate suspicious activity, and protect our business and customers.
- Communication. We use personal information to respond to your questions, provide customer support, and communicate with you about your account, orders, or our services.
- Legal and compliance purposes. We may use personal information to comply with applicable law, respond to valid legal requests, enforce our terms and policies, resolve disputes, and protect our rights.
How We Disclose Personal Information
In certain circumstances, we may disclose your personal information to third parties for legitimate business purposes, subject to this Privacy Policy. These circumstances may include:
- With Shopify, vendors, and service providers who perform services on our behalf, such as payment processing, order fulfillment, shipping, customer support, analytics, cloud storage, and IT services.
- With business and marketing partners who help us provide marketing services and advertising.
- When you direct us, request us, or otherwise consent to our disclosure of information, such as when necessary to ship products or through your use of social media features or integrations.
- With affiliates or within our corporate group, if applicable.
- In connection with a business transaction, such as a merger, acquisition, bankruptcy, or sale of assets.
- When required to comply with legal obligations, respond to lawful requests, enforce our terms or policies, or protect the rights, property, or safety of Girl Dad Outfitters, our customers, or others.
Depending on where you live, you may have the right to opt out of certain uses of your personal information for targeted advertising or data sharing. You can exercise those rights through the applicable privacy tools or links provided on our website.
Relationship with Shopify
Our store is hosted by Shopify. Shopify collects and processes personal information about your access to and use of our website in order to provide and improve its services. Information you provide through our store may be transmitted to and shared with Shopify and other third parties that may be located outside of your state, province, or country.
To help protect, grow, and improve our business, we may use Shopify features that rely on data obtained from your interactions with our store, other merchants, and Shopify. In some cases, Shopify may be responsible for processing your personal information, including responding to certain requests to exercise your privacy rights.
To learn more about how Shopify uses personal information, you can review Shopify’s privacy resources and consumer privacy policy.
Third-Party Websites and Links
Our website may contain links to third-party websites or online platforms. If you follow links to websites not operated or controlled by Girl Dad Outfitters, you should review their privacy policies, security practices, and terms of service.
We are not responsible for the privacy, security, accuracy, completeness, or reliability of third-party websites or platforms. Our inclusion of a third-party link does not, by itself, imply endorsement of that website, platform, or its operators.
Children’s Data
Our website and services are not intended for children. We do not knowingly collect personal information from children under the age of majority in their jurisdiction. If you are a parent or guardian and believe a child has provided us with personal information, you may contact us at the email address listed below to request deletion.
As of the effective date of this Privacy Policy, we do not have actual knowledge that we “share” or “sell,” as those terms are defined under applicable law, personal information of individuals under 16 years of age.
Security and Retention of Your Information
We take reasonable steps to protect your personal information, but no security system is perfect or impenetrable. We cannot guarantee absolute security of information transmitted to or stored by us.
How long we retain your personal information depends on several factors, including whether we need the information to maintain your account, provide services, fulfill orders, comply with legal obligations, resolve disputes, or enforce agreements and policies.
Your Rights and Choices
Depending on where you live, you may have some or all of the following rights regarding your personal information. These rights may not apply in all circumstances, and we may decline a request where permitted by law.
- Right to access or know. You may have the right to request access to personal information we hold about you.
- Right to delete. You may have the right to request that we delete personal information we maintain about you.
- Right to correct. You may have the right to request that we correct inaccurate personal information.
- Right of portability. You may have the right to receive a copy of the personal information we hold about you and request that we transfer it to another party, where applicable.
- Right to opt out of sale, sharing, or targeted advertising. Depending on where you live, you may have the right to opt out of certain data sharing or targeted advertising activities.
- Communication preferences. You may opt out of promotional emails by using the unsubscribe option included in our emails. Even if you opt out of promotional messages, we may still send non-promotional messages related to your account, orders, or transactions.
We will not discriminate against you for exercising your privacy rights. We may need to verify your identity before processing certain requests. If permitted by law, you may also designate an authorized agent to make a request on your behalf.
Complaints
If you have concerns or complaints about how we handle your personal information, please contact us using the email address below. Depending on where you live, you may also have the right to appeal our decision or lodge a complaint with your local data protection authority.
International Transfers
Please note that personal information may be transferred, stored, or processed outside the country, state, or region where you live.
If personal information is transferred out of the European Economic Area or the United Kingdom, recognized transfer mechanisms may be used where required by applicable law.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our practices or for operational, legal, or regulatory reasons. When we update this Privacy Policy, we will post the revised version on our website and update the “Last updated” date above.
Contact
If you have any questions about this Privacy Policy, our privacy practices, or would like to exercise any rights available to you, please contact us at: